OLD SPICE

Below is an illustration created for Old Spice to celebrate 1 million fans on Facebook. When Old Spice hit a million, the profile picture was updated, and this image along with copy by Heather Ryder was posted. The copy read: "One million of you have entered into a sacred club. The Club of the One Million Old Spice Facebook Fans of Old Spice Sacred Club. Congratulations. Please enjoy this heart-shaped explosion and eagle ship as a token of our gratitude."

The post received a lot of positive comments from fans and was written about in AdFreak.





We created several fun, nonsensical (or perhaps brilliant) xBox LIVE themes for Old Spice's launch of a new product line. This particular theme is to represent their new scent "Matterhorn."



Below are a couple early stages of concepting. They didn't quite make the cut, but they were fun to work on none-the-less.